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People not calling or being in their 40s is not really a problem for advertisers as long as people are listening. WIFC is a heritage station and a lot of people listen to it.
25-54 is target. WIFC has been an Adult-friendly CHR for years. They'll be fine as long as adults continue to listen, which obviously is not forever
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on November 9, 2024, 3:31 pm, in reply to "