I'm kind of surprised there has been no consolidation here.

I'm sure The River classic hits bills well. Will Rock probably does too? The issue is WRXQ. It's just a very niche borderline death metal at times station, broadcasting to a cornfield. Is there that much a following besides the 40 people that hang out at Freaks Top Fuel Saloon? I can't see this billing well...or billing better than the other 2. As an advertiser, I'd rather spend my money with the classic hit and/or the rock station that I view as "better".