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Lack of Everton 'branding' yesterday

Posted by Deezer_Schitdeez <iframe src='https://members.boardhost.com/everton-forum/info/user=Deezer_Schitdeez' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 5:43 pm

I still think it looks a great stadium but found it interesting how little Everton corporate branding there is in and out the stadium, for £700m.

Seem to remember the council helped with loans? Maybe an agreement not to be an obvious 'Everton' Stadium, but for the whole city?

Nothing on the dock walls/gatesway into the Fan Plaza that has no blue and white anywhere. Everton Way flooring is done really well, and subtle Leitch references within brickwork & barriers if you looked for them. White Everton crests, no crest on the black and white Megastore entrance. Maybe part of the planning permission?

Even inside, blue seats and thats it, no 'EFC/Everton' on them, I don't think Everton was written anywhere, stairwells, dugout etc. If you took a photo without the team playing you wouldnt know it was Everton's ground. 2 weeks I suppose to add to the concourse etc.

Re: Lack of Everton 'branding' yesterday

Posted by Zuma <iframe src='https://members.boardhost.com/everton-forum/info/user=Zuma' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 10:02 am, in reply to "Lack of Everton 'branding' yesterday"

The council didn’t help with loans. There was talk of it early doors as they had access to preferential government backed loans so they could have passed that loan on to us adding on a bit of interest for themselves and it would have made the council millions in interest payments which could have provided additional funding to the city for social care etc, but the kopites had a meltdown over it and in the end Everton decided against it and went down the private loans route instead, which nearly destroyed us with PSR and Ukraine etc.

Re: Lack of Everton 'branding' yesterday

Posted by kop_gobshites <iframe src='https://members.boardhost.com/everton-forum/info/user=kop_gobshites' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 10:52 am, in reply to "Re: Lack of Everton 'branding' yesterday"

Yes remember all of the phone in moaning about the council “paying” for our stadium haha

The king’s servants but Ireland’s first

Re: Lack of Everton 'branding' yesterday

Posted by Sarflondonblue <iframe src='https://members.boardhost.com/everton-forum/info/user=Sarflondonblue' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 9:58 am, in reply to "Lack of Everton 'branding' yesterday"

its a fecking miracle that the thing got done on time in this day and age with what normally happens with big building projects.
There will still be a load of snagging going on at the moment I would imagine, as more and more events happen I would imagine they come across more stuff that needs to be sorted. I would think they have enough grief getting the permit to work system sorted for all that without a load of additional stuff that isn't corrections under warranty.
Give them a season or so for all that to calm down and I bet they add loads of stuff, the club are generally quite good at that sort of thing.

When you move into a new build house it takes time to add all your own personal touches, same here I reckon.

Re: Lack of Everton 'branding' yesterday

Posted by G92 <iframe src='https://members.boardhost.com/everton-forum/info/user=G92' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 9:54 am, in reply to "Lack of Everton 'branding' yesterday"

Pfft, we are Everton and don't do colours.

Re: Lack of Everton 'branding' yesterday

Posted by TonskiBeat <iframe src='https://members.boardhost.com/everton-forum/info/user=TonskiBeat' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 10:34 pm, in reply to "Lack of Everton 'branding' yesterday"

Everyone bemoans how footy is too corporate nowadays and then complains because there is no ‘branding’! There wasn’t any branding at Goodison in the 80’s was there?! The less the better for me!

Re: Lack of Everton 'branding' yesterday

Posted by No_One_Ever_Replies <iframe src='https://members.boardhost.com/everton-forum/info/user=No_One_Ever_Replies' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 9:49 pm, in reply to "Lack of Everton 'branding' yesterday"

they said the other day it will be phased in as the season progresses.

It’s top quality stuff this!

Re: Lack of Everton 'branding' yesterday

Posted by Iegs <iframe src='https://members.boardhost.com/everton-forum/info/user=Iegs' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:42 pm, in reply to "Lack of Everton 'branding' yesterday"

chariot threatened to knock it down if we went over 6.5 badge uses within the stadium

why are you so argumentative? this is obvious stuff

Re: Lack of Everton 'branding' yesterday

Posted by Wally Bazoom <iframe src='https://members.boardhost.com/everton-forum/info/user=Wally+Bazoom' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:31 pm, in reply to "Lack of Everton 'branding' yesterday"

Wish they’d find a way of utilising the hydraulic tower.

wow&cam&bonsai&ferret

Re: Lack of Everton 'branding' yesterday

Posted by Sarflondonblue <iframe src='https://members.boardhost.com/everton-forum/info/user=Sarflondonblue' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 10:00 am, in reply to "Re: Lack of Everton 'branding' yesterday"

isn't it listed?

hard to do stuff with a listed structure, at least quickly.
Give them a little while, even if they come up with some ideas it will have to go through additional planning stuff if its listed.

Re: Lack of Everton 'branding' yesterday

Posted by drexxxler <iframe src='https://members.boardhost.com/everton-forum/info/user=drexxxler' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 11:53 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

It’s going to be a food bank

( for the fans , not for single mums with big tellys )

A quid from every sausage roll sold buys a tin of hot dog sausages and a roll of pastry , to be handed to safe standing meffs on the way out

“ The Royle Roll Your Own Sausage Roll Frugal Fan Food Bank “ it says on the big sign

Re: Lack of Everton 'branding' yesterday

Posted by Madjens <iframe src='https://members.boardhost.com/everton-forum/info/user=Madjens' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 10:22 am, in reply to "Re: Lack of Everton 'branding' yesterday"

is it bad i read that as "single mums with big nellies"

and thought EFC were missing a trick?

@Cesc_Pistol

Re: Lack of Everton 'branding' yesterday

Posted by Boom94 <iframe src='https://members.boardhost.com/everton-forum/info/user=Boom94' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:39 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

Couldn’t they paint it to look like a giant sausage roll?

Not my words Carol- The words of Top Gear Magazine!!

Re: Lack of Everton 'branding' yesterday

Posted by efcman4ever <iframe src='https://members.boardhost.com/everton-forum/info/user=efcman4ever' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 10:32 am, in reply to "Re: Lack of Everton 'branding' yesterday"

"loaded"? Maybe too divisive.

How can you tell if someone is a Kopite? If the hat, scarf, T shirt or tattoo isn't enough of a clue, they will have told you within two sentences. Basically, it's a cult.

Re: Lack of Everton 'branding' yesterday

Posted by Madjens <iframe src='https://members.boardhost.com/everton-forum/info/user=Madjens' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 10:23 am, in reply to "Re: Lack of Everton 'branding' yesterday"

Get Greggs to sponsor it and get some unwanted branding in the area?

@Cesc_Pistol

Re: Lack of Everton 'branding' yesterday

Posted by Crackers <iframe src='https://members.boardhost.com/everton-forum/info/user=Crackers' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:49 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

Hahah

Re: Lack of Everton 'branding' yesterday

Posted by gaizka6 <iframe src='https://members.boardhost.com/everton-forum/info/user=gaizka6' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:25 pm, in reply to "Lack of Everton 'branding' yesterday"

Im yet to go so it will be interesting to see this first hand. Becasue from what I’ve seen I’ve felt that to a degree as well, albeit from a distance.

It doesn’t need to be utterly overt and everywhere this stuff, but perhaps a lack at the moment?

I would imagine it will definitely evolve.

Re: Lack of Everton 'branding' yesterday

Posted by kop_gobshites <iframe src='https://members.boardhost.com/everton-forum/info/user=kop_gobshites' width='330' height='300' border=0 style='border:none;'> on August 11, 2025, 9:50 am, in reply to "Re: Lack of Everton 'branding' yesterday"

Look at all the shite flags on lamp posts around their place. Was there anything similar in the vicinity of the stadium?

The king’s servants but Ireland’s first

Re: Lack of Everton 'branding' yesterday

Posted by drexxxler <iframe src='https://members.boardhost.com/everton-forum/info/user=drexxxler' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 6:47 pm, in reply to "Lack of Everton 'branding' yesterday"

Joes Loans never happened

Mosh laundered other money instead

Re: Lack of Everton 'branding' yesterday

Posted by Blueskiesahead <iframe src='https://members.boardhost.com/everton-forum/info/user=Blueskiesahead' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 6:39 pm, in reply to "Lack of Everton 'branding' yesterday"

The shop literally says “Everton” on it, why does it need the crest too especially when there’s massive ones on the brickwork?

'The time I've spent - but never feels wasted. Always something to make me arf'

Re: Lack of Everton 'branding' yesterday

Posted by Deezer_Schitdeez <iframe src='https://members.boardhost.com/everton-forum/info/user=Deezer_Schitdeez' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:20 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

Just interesting after modernising the crest (twice) about 10yrs ago in a world of Instagram etc its nowhere on the way in, or the plaza, or even the entrance to our own main shop, and just says the word Everton (not even Football Club).

Re: Lack of Everton 'branding' yesterday

Posted by Blueskiesahead <iframe src='https://members.boardhost.com/everton-forum/info/user=Blueskiesahead' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:36 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

in case people don’t realise Everton is a football club?

'The time I've spent - but never feels wasted. Always something to make me arf'

Re: Lack of Everton 'branding' yesterday

Posted by old_tom_morris <iframe src='https://members.boardhost.com/everton-forum/info/user=old_tom_morris' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:36 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

There's a great big illuminated crest on each corner of the ground!

Re: Lack of Everton 'branding' yesterday

Posted by old_tom_morris <iframe src='https://members.boardhost.com/everton-forum/info/user=old_tom_morris' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 6:18 pm, in reply to "Lack of Everton 'branding' yesterday"

The council didn't help with loans. There was at one time an option for a central government loan facilitated by LCC, but it was never taken up.

The stadium is fully Everton's to do with as they like. The branding will be added but it's a modern stadium and most don't have a load of badges all over the place. The branding is added using the LED boards as well as banners and flags etc.

Re: Lack of Everton 'branding' yesterday

Posted by McConville1 <iframe src='https://members.boardhost.com/everton-forum/info/user=McConville1' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 11:33 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

Not exactly - the planning permission had restrictions. I think there were limits on the logos especially facing the river and they had to be white.

Re: Lack of Everton 'branding' yesterday

Posted by old_tom_morris <iframe src='https://members.boardhost.com/everton-forum/info/user=old_tom_morris' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 6:18 pm, in reply to "Lack of Everton 'branding' yesterday"

Re: Lack of Everton 'branding' yesterday

Posted by old_tom_morris <iframe src='https://members.boardhost.com/everton-forum/info/user=old_tom_morris' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 6:17 pm, in reply to "Lack of Everton 'branding' yesterday"

Triple post! What's going on here today!?

Re: Lack of Everton 'branding' yesterday

Posted by Ta La <iframe src='https://members.boardhost.com/everton-forum/info/user=Ta+La' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 5:55 pm, in reply to "Lack of Everton 'branding' yesterday"

Reckon they've got it spot on externally, the modern looking black and brick facade would look odd with swathes of blue on it. The huge sleek crests do the job fittingly. Internally should deffo be more references though.

It's us, not me. Fight inequality.

Re: Lack of Everton 'branding' yesterday

Posted by gaizka6 <iframe src='https://members.boardhost.com/everton-forum/info/user=gaizka6' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 7:27 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

Yes I think from what I’ve seen externally is very nicely done.

I think that internal stuff will come with time.

Re: Lack of Everton 'branding' yesterday

Posted by Billybookcase <iframe src='https://members.boardhost.com/everton-forum/info/user=Billybookcase' width='330' height='300' border=0 style='border:none;'> on August 10, 2025, 6:08 pm, in reply to "Re: Lack of Everton 'branding' yesterday"

That wobbly paving where the old dock was made me seasick.

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