He was “very conscious of listener fatigue and how it is caused by distortion. “It’s most important to have a good clean signal,” (This was on AM. 1977!!!
Source: https://mcrfb.com/?p=28195
“He was serious about making his stations sound better. And not just better, but the best.”
Source: https://www.radioworld.com/news-and-business/buterbaugh-remembered-in-upper-midwest
Very lengthy, well written article. Anyone who ever heard "the Big 8, CKLW" in the 70's knew how CLEAN it sounded. Now? Forget it.
Mr.Buterbaugh, like a FEW of my good bosses, I'm sure might have been restrained by the suits! One only wonders....
I have a nice QSL letter from Mr.Buterbaugh for my reception of (then) CKLW-FM) 93.9 Windsor. DX'ed from Milwaukee. Total class!!!!!
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