There are over ten documented patterns that are considered to be "authentic" willow, each having slight differences in element style and placement. (An element would be birds, bridge, pagoda, orange tree, willow tree, boat, fence, etc.) Each maker, regardless of the willow pattern used, created their own version with slight variations.
The number of people on the bridge is one of those pattern variations. The Standard willow pattern has 3, while other willow patterns may have only 2 people or no bridge at all (like the Mandarin willow pattern).
As for makers and value, generally makers like Copeland/Spode, Minton, Royal Doulton, and Worchester bring higher prices for their wares. Makers like Churchill, Homer Laughlin, Johnson Brothers, and any pieces that are unmarked/unidentifiable generally bring lower prices. No matter who the maker is, it really depends on the quality of the piece itself, condition, age, rarity, and ultimately consumer interest. I hope this helps!
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