Re: Primary Sources on Potters as Persons
Posted by Susan on July 23, 2010, 7:44 pm, in reply to "Primary Sources on Potters as Persons"
I have always enjoyed reading about Josiah Wedgwood. Not only was he a master potter, inventor and innovator, but he is also credited with being the first, and one of the greatest merchandisers. On page 45 of "Wedgwood," by Geoffrey Wills (1989 Chartwell Books, Inc.) there is an excerpt from a letter instructing his London representatives to set out at least 6 or 8 services and to decorate the walls with a great variety of vases and every few days they should "be so alter'd, revers'd, & transform'd as to render the whole a new scene," so that when ladies would bring their friends into the shop, "business and amusement can be made to go hand in hand." Sounds like Macy's, except it is c. 1768! This book also has very nice details about his early life. |