Here is a good dissection of Trump's huckstering NA style

https://billingsgazette.com/news/nation-world/govt-and-politics/article_4380574b-3026-5913-acbe-be136746b118.html
"He has spent his whole life bulls***ing," Zakaria said. "He has succeeded by bullsh*tting. He has gotten the presidency by bulls***ing. It's very hard to tell somebody at that point that bulls**t doesn't work. Because look at the results. He sees something, he doesn't particularly care if it's true or not, he just put it out there."