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No programme advantages
Posted by RADSB on 8/8/2025, 15:19:39
The deadline for going to print is Tuesday I think. So if the club went electronic then the deadline would be say 10am Saturday. The result would not only be more up to date news but more importantly the Board notes would have a greater reach. The same questions keep on being asked because it seems to me that the comms from the club comes from a number of sources, perhaps too many. The club could also read the feedback & address it the following week. Having said all that, they could do that now. Mr J.C. Lomax having been called upon to give his opinion upon the proposed formation of a Town Club, said he was most emphatically in favour of a proposed Luton Town Football Club - 11th April 1885
Personally I think even it was showing a slight loss they should stay, we need to keep some traditions going in the god forsaken world.
Whilst I don't believe it should be used for important comms with fans, there is surely a place for it, historical stuff, interviews with players current and new, interiews/profiles of staff, maybe fan penned pieces outside of the usual suspects, there were a lot of decent writers in the fanzine years. Truth seeker / snide
Re: No programme advantages
Posted by Nearly a Genius on 8/8/2025, 18:50:23, in reply to "Re: No programme advantages" Legend of Outlaws
Well said. Mr J.C. Lomax having been called upon to give his opinion upon the proposed formation of a Town Club, said he was most emphatically in favour of a proposed Luton Town Football Club - 11th April 1885
If it is barely profitable, I'd say keep it going. I guess a lot of the content creation is transferable, so you're not exactly employing someone just to produce it.
It does feel that the reach is becoming more and more limited and becoming increasingly irrelevant.
It was the deadline for me last season for the Hatters’ Heritage articles. A one stop comms outlet is needed to highlight/bullet point the news. Otherwise its programme notes, various interviews, newspapers, the website & so on. You need so much spare time to get the full picture. Mr J.C. Lomax having been called upon to give his opinion upon the proposed formation of a Town Club, said he was most emphatically in favour of a proposed Luton Town Football Club - 11th April 1885
Be interesting to research people buying and why they buy them ? It can’t be for the latest news because that’s already on social media / online anyway Would say a monthly magazine type publication be an option ?
If as you say. And I’ve no reason to doubt you. I’d go so far as to say if anyone would know it would be you. If they are selling healthy numbers of them then keep on , it is a bit of a tradition , not for me now personally. But if others are buying them then that’s great stuff
It used to be part of the experience but I stopped buying programmes (and half-time lottery tickets as well as grub and drink for that matter) when the stadium went cashless after covid.
Maybe it is just me* but it was so much easier and quicker to throw cash at programme/ticket/food vendors than messing around with card payments.
Plus, with cash payments, her indoors doesn't know what I've spent at football. Whereas I can't hide that if it shows up on the credit card statement! .
No disrespect intended to our fanbase but when I look around the stands at KR or away, our demographic is, I believe, relatively old compared with that of many (most!) other clubs.
Maybe this is why programme sales are not as poor at KR as other grounds with younger crowds - fans have always bought programmes and it is, as you say, an integral part of the match ritual.
As noted previously, I haven't bothered with buying much at the ground since going cashless and I have wondered how much (if anything) the club misses out on if there are many likeminded fans to me.
Unless my memory is failing me, pre-cashless the halftime draw prizes were a few £ hundreds higher. Whilst that is not necessarily a defining reason to bring back cash payments, if that is reflected in programmes and kiosk sales, how much is it costing the club?
Amuses me that we have a cashless stadium yet the 'unofficial' food outlet outside the ground has a hand-scrawled sign stating "Cash only" ... whilst we all know why that is(!), do people go there because they can't be arsed with cashless inside the stadium? Never having tried the unofficial outlet (as its offerings look to much like the alleged food dished up from the rusty caravan at Braintree!), maybe it's the quality of the food that draws the crowds and not the fact they accept cash.
I've never heard anyone say paying with cash is easier than paying with card before. It'll get easier, in China you can pay with the palm of your hand using the widely available Tencent technology, you don't need a phone or card or anything with you.--------------- One mental rabbit, there's only one mental rabbit
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