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Here you go Rock 95.5

Posted by Free advice. on January 22, 2021, 11:42 am

Since the PD and MD there have no idea how to program the music for a rock station, I'll help them out. These songs tested phenomenally well.

Re: Here you go Rock 95.5

Posted by WYTZZ95FM on January 22, 2021, 11:50 am, in reply to "Here you go Rock 95.5"

Hi. I read that trainwreck thread below. Can you lead me to the research that these tested well? I assume the research breaks it down by markets and ethnicity too?

Z

Re: Here you go Rock 95.5

Posted by Polecat on January 22, 2021, 12:23 pm, in reply to "Re: Here you go Rock 95.5"

Tested well in his own mind. Maybe he is on their street team.

Re: Here you go Rock 95.5

Posted by D on January 22, 2021, 12:51 pm, in reply to "Re: Here you go Rock 95.5"

Active Rock was tried with the Zone years ago. It failed and just languished in the 1s. Ratings went up when they flipped to the satellite fed “True Oldies Channel.” Liking the music doesn’t mean it will work from a business standpoint.

Re: Here you go Rock 95.5

Posted by Polecat666 on January 22, 2021, 3:04 pm, in reply to "Re: Here you go Rock 95.5"

The Zone was good, but they were late to the party. Nu metal was tailing off in the mid 2000s.

Re: Here you go Rock 95.5

Posted by Sal on January 22, 2021, 8:00 pm, in reply to "Re: Here you go Rock 95.5"

Perhaps that dial position is just cursed. Angie Taylor is nothing more than Fred’s sidekick. Another huge mistake by Matt Scariano (sp)....

Re: Here you go Rock 95.5

Posted by WYTZZ95FM on January 22, 2021, 6:16 pm, in reply to "Re: Here you go Rock 95.5"

Polecat that is EPIC! LOL I bow to you sir!

I listen to a lot of current hard rock. The issue is like a lot of dance music through the years, it just will not get airplay. Hard rock works outside of big cities.

Rockford yes. 104.9 The X
Coal City yes. QRock
Chicago no. - You get 95.5, it is rock. It is not current and it is not hard.

Z

Re: Here you go Rock 95.5

Posted by Linny on January 22, 2021, 7:21 pm, in reply to "Re: Here you go Rock 95.5"

Hey! Coal City! You thinking of me again Z??

Re: Here you go Rock 95.5

Posted by JJ on January 22, 2021, 9:50 pm, in reply to "Here you go Rock 95.5"

I personally do not mind the music they play. I agree that it would be nice if they incorporated newer rock bands, but I have more of an issue with the limit of each band they play. Chevelle has a ton more hits than "the red", Aerosmith has a lot more than the same 6 they play, the offspring have a lot more songs than all I want, gotta get away, come out and play and the few others they play, etc.

The reason I do not really listen to this station is because its super predictable. I enjoyed 97.9 loop of the mid 2000s because they would play deep cuts mixed with the regulars. Currently Xrt and Wiil rock are the only 2 listenable fm stations in the chicago area partially because they play new songs and also they throw in somewhat random songs here and there that you don't hear every 24 hours. 101.1 is an ok backup if the others are on commercials.

I love the mainstream rock format that 95.5 does. They just do a lame job with it because it's the same songs over and over again and they definitely have room to include at least some newer songs to fit their format than they currently do

Re: Here you go Rock 95.5

Posted by PhilJSmith on January 22, 2021, 11:16 pm, in reply to "Re: Here you go Rock 95.5"

I agree. Stick with your short artist list if you want, but a couple times an hour dig just a little deeper, like if you’re going to play Journey try Stone In Love, or...
Talking Heads / Psycho Killer
AC/DC / Touch Too Much, or Back In Business
Linkin Park / Papercut
Dokken / It’s Not Love
Saliva / Always
Def Leppard / Another Hit and Run
Fuel / Hemorrhage (In My Hands)
Sammy Hagar / When the Hammer Falls, or Back Into You
John Mellencamp / Love and Happiness (yes... I said Mellencamp)
Mötley Crüe / Ten Seconds to Love, or Looks That Kill
Puddle of Mudd / Control
Ratt / Lay it Down
ZZ Top / Woke Up With Wood

Alright I could go on, but.,, Is it tested? Not really, nope, but tested isn’t exactly drawing in listeners is it? Could just one “dud” song lose listeners, sure, of course. But with a sub-2 share, who’s left to lose? More people are tuning out just because of the 6-minute commercial sets. I *do* agree that a format like you hear on WIIL, WXRX, WRXQ just won’t bill in Chicago. Nevertheless WCHI-FM gets really boring after 30 minutes.

Re: Here you go Rock 95.5

Posted by WYTZZ95FM on January 24, 2021, 9:44 am, in reply to "Re: Here you go Rock 95.5"

Phil, using the WXRT approach, even if it is watered down from previous years. Chicago is still lucky to have something different and WXRT still does it.

But for 95.5 to do it means, wandering away from the lowest common denominator. To lose more than the 2.1 share they have is a risk to big to take! LOL.

Z

Re: Here you go Rock 95.5

Posted by PhilJSmith on January 24, 2021, 10:21 am, in reply to "Re: Here you go Rock 95.5"

I see your point, and you have infinitely more experience in what works and what fails.

Re: Here you go Rock 95.5

Posted by WYTZZ95FM on January 26, 2021, 2:56 pm, in reply to "Re: Here you go Rock 95.5"

Hi Phil, your idea was great. I just meant, radio is dead and researched to death. They take no more risks. All calculated.

Hope you are well and DX is great!

Z

Re: Here you go Rock 95.5

Posted by PhilJSmith on January 26, 2021, 10:57 pm, in reply to "Re: Here you go Rock 95.5"

Doing well, thanks... I hope the same for you.

Although I am only 11 miles from 640 WMFN I happen to live in a peculiar, very sharp null in their pattern that allows me to hear 650 WSM Nashville crisp and clear at night, with full bandwidth. Drive one mile north or south and it’s splatter-ville.

Lately that’s been the only DXing I’ve done, and hardly anything on FM except “easy catches” like Lafayette, Champaign, Milwaukee. Extraordinarily meh.

Re: Here you go Rock 95.5

Posted by WYTZZ95FM on January 26, 2021, 11:54 pm, in reply to "Re: Here you go Rock 95.5"

That is a lot more DX than I can get! I am waiting for 10 meters to open up again as Sunspots are on the upswing.

Z

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