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uran radio question for WYTZZ95FM and jermey

Posted by GREG on July 19, 2020, 8:15 pm

question for WYTZZ95FM and jermey do u think 104.3 jams will change formats

Re: uran radio question for WYTZZ95FM and jermey

Posted by WYTZZ95FM on July 19, 2020, 8:36 pm, in reply to "uran radio question for WYTZZ95FM and jermey "

Greg, I think they might tweak it before they would flip it. I believe the rumored 95.5 format change might force them to make a move before 95.5 does. Or is 95.5 forcing Entercom to do something so they can do something else?

Jeremy, what do you think?

Z

Re: uran radio question for WYTZZ95FM and jermey

Posted by Jeremy Andrews on July 19, 2020, 9:21 pm, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

IF (There’s no way to tell what they plan to do with 95.5. The Totally domain name they have could be for another market) it would probably go after both 104.3 and 100.3 (Which plays a lot of Pop 90s and 2000s) 104.3 could easily shift to Urban, or Rhythmic AC (More currents and 80s) if they felt the need.

I don’t see anything else 104.3 would flip to other than a simulcast of WSCR. FM Sports is a big deal lately and Entercom is still heavily invested in the format to a degree.

Re: uran radio question for WYTZZ95FM and jermey

Posted by D on July 20, 2020, 12:32 pm, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

Simulcasting WSCR would be the economical choice for Entercom and give the Cubs an FM outlet. Regarding Urban, why is Power 92 still around. They’re only getting mid to low 1s and WGCI isn’t exactly on fire either. Kind of similar to the country stations where both have lousy or horrible numbers.

Re: uran radio question for WYTZZ95FM and jermey

Posted by WYTZZ95FM on July 20, 2020, 1:04 pm, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

It is the most non economical thing for Entercom to do right now. They will not do it at this time. You are looking at removing the least profitable FM they have. You have to take that revenue and ADD it on to their AM to break even after cost savings of overhead. It is not as easy attainable as you think. One main reason NewsRadio went FM was due to News 101.1, which was all pony show and one of the worst experiments ever in Chicago history.

There is so much unknown that a decision today can further hurt their bottom line. The estimated timeline of this virus is 4 months to 3 years if a vaccine is even ever developed. Or until herd immunity, which is still an unknown itself. Until the economy recovers and or until you can pack those stands, safely, the full realization of Sports radio revenue will be in question. You will see status quo for format changes unless a) the company can see increased revenue in the cluster b) Decreased overhead costs c) Both A & B. That is why I even question 95.5 flipping right now.

You are right but WGCI is heritage and can stand on that to bill even if their numbers are low. Same thing with B96 and US99. Power is a smaller company and they run on a shoestring.

Z

Re: uran radio question for WYTZZ95FM and jermey

Posted by Sal on July 21, 2020, 5:18 pm, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

Format changes cost money. Well they do if you want to do them right. Lots of talk of 95.5 changing keep in mind it costs nothing to run. 3 hosts and a brutal Bobby bones morning show. I wonder what’s going on at entercom. Talk of selling stations to sell off some debt may have cumulus as a buyer, if it sounds crazy remember they have done it before. Right now stations have no budget. USN has no PD and no morning show. Times sure are strange. Look for big to pass them in the ratings USN has no heritage anymore. I think some long time PDs at entercom may be on the way out the door. The same one who put 104.3 on the air....

Re: uran radio question for WYTZZ95FM and jermey

Posted by WYTZZ95FM on July 21, 2020, 6:43 pm, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

Sal, Todd is a good YES man. Good corporate loyal. If he is let go, no one is safe.

If Entercom exits Market #1 and Market #2, how much of a dent can it make for its debt? I think you will start seeing debt restructuring aka BKP dropping soon on all these broadcast jokes.

Z

Re: uran radio question for WYTZZ95FM and jermey

Posted by Greg on July 22, 2020, 1:11 am, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

V 103 playin Lotta throwback hip hop

Re: uran radio question for WYTZZ95FM and jermey

Posted by Sal on July 22, 2020, 8:25 am, in reply to "Re: uran radio question for WYTZZ95FM and jermey "

I’m not saying they exit, but there is that FM signal at 105.9 that flipped to BBM after Rod Zimmerman was scared off by all news Q101...is it smart to keep simulcasting when streaming gets into the now empty downtown buildings? Cumulus needs more stations to sell i this town but who knows....

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