I agree. B96 has an identity crisis as they don't know if they want to be Top 40 or Rhythmic throwbacks as younger people these days don't tune in to FM radio that much as they prefer streaming. The idea of playing the latest Taylor Swift and Justin Bieber songs every hour alongside old hits from the late 90s onward from Notorious B.I.G., 2pac, Nelly, Usher, Missy Elliott, Beyonce, Eminem, etc. doesn't mesh that well. Even though I criticize 104.3 Jams for their ultra-repetitive playlist, at least I know what direction they were going for.