Nevertheless, the station shuts down the format on Dec. 26, when most people are still in the holiday spirit. While that decision may surprise some listeners anxious for festive music until New Year’s Eve, Lee said they have experimented with that deadline.

Hi Mick Lee. Day after Xmas, start adding in party songs and weening off Xmas music as you go along. By New Years, you can pulverize Auld Lang Syne and Jan 2 go back to your format, or whatever tweak you analyzed the research delivered, over the holidays. Promote the crap out of it, so people do not tune out when Xmas song plays, or when a party song plays. Party favorites for the Holidays w/ your favorite Xmas hits. - Win, Win.

Please do not make the consulting check or direct deposit payable to WYTZZ95FM, bank will not clear it. 🤣

Z