Z said:
"...trash on Top40 radio. Not only the music, but the production is crap these days, the jocks when live are marginal at best. I have heard medium and small market Top40 and it is not much better if it is not on a bird or hard drive."
Top 40 for me is:
https://ucentralmedia.com/radioplayer.html U Central radio -Okla college media dept 96.3LPFM - Edmond, OK
http://listen.streamon.fm/ghq -"GHQ" 95.3FM Gator Nation's GHQ. Pennsacola-Ocala FL media dept (WUFT-HD3) -Pennsacola-Ocala FL
https://www.951wayv.com/ 95.1 WAYV Atlantic City,NJ
They all have sweepers, jingles, UPtempo music, FEW/ZERO commercials, or (college stns) SHORT promos.
Jocks on WAYV talk under 10 seconds, PERIOD. WAYV is TIGHT with powers every 75 minutes!
Like you, Z, I have heard HORRID! A recent example on 100000watt flamethrower:"oh, there's a boat out there on the bay. Looks so nice..." and later, "I'm all done. Off to go home and mow the grass." In each case, who cares!!! Said station is run by a respected consultant. Or.. 60 minutes "commercial free" having THREE STOPS for the remote from a car dealer lasting 1 to 2 1/2 minutes each! How's that for music flow? Same station. God-awful!
I will always remember a cousin of mine. We just talked of radio. I'm a retired "old white guy" and he's under 20. I commented on repetition of songs. "People want to hear the hits!" or no jocks after 7pm. "We tune that stuff out. Just want to hear music."
So, the night time guy puking out the hits is gone, the jock who gave out the request line a few years ago and said "nobody calls anymore" or the Top 40 with the nightly countdown, "c'mon, call in..." begging for calls!
Sad. NEVER show the bad side. How many heard "nobody calls" and said "I won't call either."
On the other hand, "Liveline with Mason" runs nights on small town CHRs: https://en.wikipedia.org/wiki/LiveLine_with_Mason
https://www.allaccess.com/top40-mainstream/10-questions/archive/32113/10-questions-with-mason-kelter
This guy is a KID!!!!! Total passion! Callers, listening on the RADIO, giving shout outs to stations.
Opinions are varied. I read trades, check playlists weekly and listen to radio, maybe as a hobby or an obsession, and yet, in talking with a few owners, "you know more than my jocks!"
Consultants, owners, all have a vision, agenda, etc. I'll always remember the head of the place where I worked: "We can take any numbers and turn them to our advantage!"
I guess the best thing is to observe. Take it all in. Do the best you can. It'll change sooner than we think! Stay grounded. Passion.
Always enjoy what I read here. Wonder what the average/various ages are on this board. OLD/YOUNG/AVERAGE.
You get what you give. Always nice! John
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