Can they manage to LMA 95.1 or buy it outright feeding it from an HD2? Rent time on an AM? Intent to purchase another FM translator? Rent time on an Full Signal FM or another translator? Online only? Rent time on an HD2? Go dark? I will upset a lot of people, but the last one is most likely the answer. High ratings do not translate to high revenue. Listening to their ads, they are not billing big ad dollars.
The article spells it out along with the FCC notice that was sent out. FCC is stating absolutely no analog signals will be extended even if the digital has not be built out, by end of day July 13, 2021.
The FCC sent out a notice this week reminding analog LPTV stations that they must complete their digital conversion by 11:59pm on July 13.
This will mean the end of all low-power television stations on channel 6 using the analog loophole to operate as a radio station on 87.7 MHz such as “87.7 MeTV-FM” WRME-LP Chicago, “La Nueva 87.7” WDCN-LP Washington DC, “Streetz 87.7” WMTO-LP Norfolk VA, and “Drake Hall Memphis Radio” WPGF-LP Memphis TN. While WMTO-LP operator Core Radio Group is in the process of purchasing 102.1 WXTG-FM Virginia Beach, none of the other so-called “Franken-FMs” have announced anything yet to keep their brand on the air past the July 13 deadline.
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