No surprises here. Also these numbers are 6+.
DOWN: WLIT. WTMX. Both 1 share + each. On the spoken side: WBBM News. 1 share.
UP: WVAZ 2.6 share. NEWSWEB. 1 share.
V103 is a strange bird. It is probably one main reason iHeart does not bring any type of rhythic oldies (aka WBMX/B96) as it would eat into this station even just a bit. WVAZ shares a LOT of Spanish listeners and even some White. This is also an election year (less than 2 months when the survey started). People of color get serious about elections and while V103 is music and not talk, listen to their breaks, their programming. It is not like any other station in Chicago. (Still can't believe they are syndicated at night. Just shows how ####ed up radio is).
We also have to remember that there is a pandemic across this country. People are tired of hearing about it on the news, so the drop off is expected. It is afflicting people of color most. Some of those numbers are people of color going back to music programming notably V103.
You will see other strange monthly movements until things become more calm as time goes by. We need to see if this lasts or drops back to normal levels next month and the following month too.
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