They will also be clearing some AM drive network show that will be a has been, also ran and will drag down the ratings for the rest of the day.
Mark my words: The Woody show, syndicated, will be a failure on a station like that. This isn't WLIT or 100.3FM. This is Chicago's Rock 955. Chicago being the key word. On a format like this, it has to be live, local and in touch with the audience. The audience on this station are active and passionate. Just like classic dance and current dance, it is a lifestyle for these listeners. They are better off going jockless and just do short news, time, temp and traffic.
that will be a has been is a future reference to failure. An "also ran" meaning the show will rate in the bottom pack and join the ranks of Bobby Bones, national AM drive show on KISS-FM, Bob & Tom on ROCK 103.5, etc. iHeart main reason to do Woody in AM? To do market clearance like they did for Bones, knowing it will be a failure and drive higher national ads. Period.
Mark your calendar for 2 years from today. I will be right and I will buy myself a drink on your honor.
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