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Posted by John Lennon on September 3, 2020, 7:58 pm, in reply to "Re: Rock 955 Chicago - Early Christmas Present for US99 & Entercom. So.... go after 25 -54 Male demos? "
I actually called this in a post below. It makes sense. This is the demographic that’s still listening to the radio.
However, I would have branded it “The Loop” and went with the same music that they’re going to play.
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