WLIT will be too soft. They would have to flip WLIT, and BIG to cross-sell off each other I would think.
They flipped their sports station to the Brew in Columbus today. That cluster has talk,Jack type format, throwbacks, and hip-hop. Not really sure how that matches up. Anything is definitely possible with this move.
I agree about KOSF, but I don't see it happening here.
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