A while ago I was helping a friend who sells handmade candles — we kept postponing the launch because every tweak broke something and the dev cycle dragged on. I decided we’d pick a clean Shopify theme, limit custom code to must-haves, and create a simple MVP with core payment and shipping flows. We split tasks into tiny milestones and tested each step, and surprisingly the site went live in under a month. Still wondering: what tricks do people use to shave weeks off a Shopify rollout without ending up with a clunky store?