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Re: Book Marketing Question
Jim, I buy a lot of books. I am interested in the Iowa class ships, too. If you have new/more/better information of this iconic class of ships, I'd love to see it. My take on the quality v. cost issue would be that cost doesn't matter as much below $85. Above that I think twice. Are the pictures large and clear or at least unique? Color isn't as important as I am used to B&W unless there is something vital communicated by a color photo. Fold outs are nice for drawings but not absolutely necessary. The British Warships in Original Builders Plans series by John Roberts has color fold out. I would say that in that case the color adds more clarity to me than the fold out. The fold out could have been several pages instead. Hard cover is nice but not a deal breaker for me. I hope this helps and I look forward to your book however it comes out.
As many of you know, I have been collecting data on the Iowa class for many years. I started organizing material into book form. I have so much material that the planned Chapter 1 has become a book in itself. So that is what is happening.
I hope to complete the research with a couple of weeks so I can finish off the manuscript. This will be the introductory for book for the series (none of my 3D structural models). Nonetheless, nearly all of the material is entirely new.
I have lined up production folks to create the final product. When I have described what I want to do, the reaction has been "that's going to be expensive." This is not a project that can be done with on demand printing.
My marketing question to you folks is how you folks view the trade off of cost over quality. Fold outs, cloth cover, case binding, and color raise the cost.
These days, cheap book materials are the norm. I am considering the wisdom of going against that trend.
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