
Posted by Onza (&V) on July 17, 2009, 8:20 am Link: Lungs Doormat
Message modified by board administrator July 28, 2009, 4:06 am
An already 2 years old post I found blogged somewhere. It says:
"Al Sawy Cultural Centre is the oasis in the middle of Cairo driving the city's cultural & social pulse. This ant-smoking doorma is sent to homes and left to the residents to convert into ambient media. Their audience received a cylindical package from sawi Cultural Wheel wich reads "Be part of our anti-smoking campaign". Inside the package is a doormat with clean lungs printed on it and a smal no smoking sign. With time the lungs get dirty.
Agency: JWT Cairo, Egypt."
The sublime issue is that I guess every smoker is somehow aware that the lungs are somehow polluted.
"But noone can see it." Is that an excuse, some justification or a turn on for the pleasure?
V notes: Just added a subject, and removed a broken image link. Thanks Onza!
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