Posted by Judy Weiser, Administrator In response to your message saying that you "did search your posted literature and saw no references to Zaltman and did not see a reference to his work in this thread".... Let me begin with a much-owed apology -- you're absolutely right -- it wasn't there (before today)!!! So I want to now apologize for my "attitude" and thank you for calling my attention to the lapse of not having included some of Zaltman's publications most relevant for our field, and other related info about him, onto my website. No wonder you figured we had not heard of Zaltman!! So, yes, you are right: I did "mis-read" you at first -- especially since e-mail "tone" is often so difficult to read in a message when you don't already know the sender... So I thought I might let you know that earlier today I rectified both errors! (not exactly the way that I had planned to spend my Sunday, but.... in my mind necessary to fix once I realized the missing info was not there... There are now three new citations for Zaltman's most relevant publications for our field showing on the "Recommended Readings" page of my website! And I also added a paragraph about him onto the "Who is Doing What, Where" page of my website (had to create a new Section and "Header" for it, but it was important to do so!). On both web-pages, his inclusion necessitated me revising the category he fits into, because it did not yet have a section for people/publications from the "business world" that might relate closely with the therapy world! Hopefully I can later add other writings/people to these Sections, as this new 'branch' continues along -- unfortunately it's at the very bottom of the page, but at least it's there now! The old wording for the Section his writing fits into, on the "Recommended Readings" page for the Section he fits into best, used to be: Now it's this way: Then into that Section, I added these three publications below (and then added a parenthetical at the end of each that says: "[involves some of Weiser's Photo-Projective questioning techniques]": Zaltman, G. (2003). How customers think: Essential insights into the mind of the market (What consumers can't tell you and competitors don't know). Harvard Business School Press. Zaltman, G. (1997). Rethinking market research: Putting people back in. Journal of Marketing Research, 34(4), 424-437 . Zaltman, G, & Coulter, R. (1995). Seeing the voice of the customer: Metaphor-based advertising research. Journal of Advertising Research 35(4), 35-51. So I actually started an entire new Section for him on that page! So, now there's a third Section as of today (in addition to "PhotoTherapy" and "Therapeutic Photography") that is for those using photos: Whew! that revised Section Title is awfully wordy -- but at least now it is also quite clear.... So, thanks to you, I have now rectified an embarrassing oversight of neglecting to include the important work of a colleague -- and hopefully you'll continue to stay in touch by reading the site (perhaps attending the International Conference next year?), and also maybe keeping me in mind when considering Consulting work that might be relevant (I do all sorts of Consulting to businesses in many countries, which have nothing at all to do with therapy directly!)... feel free to correspond "back-channel" for more one-to-one discussions -- I'm at: best regards, Judy
Link: http://www.phototherapy-centre.com/widww.htm
on 5/20/2007, 6:10 pm, in reply to "Re: magazine photo collage therapy with Late stage Alzheimer's"
207.216.241.253
Hi Glenn,
"Photographic Cultural Studies/Education & Visual Anthropology/Sociology (including Research Applications in all fields)"
"Photographic Cultural Studies/Education & Visual Anthropology or Sociology -- and even Business applications related to all above (including Research Applications in all fields)"
On the "Who is Doing What, Where" page it grew even more complicated -- because the more I think about it, what Zaltman does is not really "Therapeutic Photography" either -- but rather, is more focused on photo-interactive research that informs both key fields that this website is about (PhotoTherapy included!).
"With theory or research directly related to both categories above, although not therapy-focused itself (for example, relevant aspects of use of photos in marketing research, commercial photography, advertising, and so forth)"
jweiser@phototherapy-centre.com