'Brucie's' greatest gift was a great sense for how people in the UK enjoy light entertainment. So he'd be a bit eccentric, sometimes self-deprecating, sometimes cheeky, and very personable and charming. At the start of a show he'd sometimes joke 'this is such a good crowd, much better than last week's' - knowing that they use the same audience for a whole series.
Play Your Cards Right episode from the 90s:
He was married three times and had six children. His final marriage to the 1975 Miss World Wilnelia Merced, lasted some 34 years until his death.