Posted by LauraV on March 24, 2009, 4:19 pm
67.183.242.45
I'm writing this so you can learn what the best paying attorney and other potential clients expect and look for when they want the best notary in theur area.
I've been getting a new type of client: business attorneys and real estate professionals who hire me to find the best notaries in their area and train them in marketing to help bring clients in. (These clients find me via my website and online gossip/comments about the notary marketing books I sell.)
Attorneys, especially, want marketing-savvy notaries.
I start by Googling the word notary and the town of my client in this way:
+notary +"New Orleans" +LA
Then I look at the last line of each search engine result in the free (no paid ads) section. That last line tells me if the notary has a unique domain name or is part of a notary directory, I want the notary to have her own dedicated website and it cannot be an add-on site like the ones at FreeWebs.
I read her website and GoMobileNotary profile carefully.
I am looking for a few years of experience, full time availability, and number and types of loans signed.
The profile must be informative, clear, and error-free.
If there is a photograph of the notary, I look for "normal," good grooming, and casual-professional attire.
"Normal" means no crazy hair or any odd, cute, or sexy facial expressions. (Lots of ladies need to change their photos.) If there is no photo, I politely request that a recent one be emailed to me.
I was recently asked to search for a notary for a large southern California city. I knew there must be several hundred notaries within a half hour drive of the client's office. I found only SIX I thought worth contacting via email.
To get found by the best potential repeat clients, follow the above guidelines.
Good luck!
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