In Los Angeles, they had a set of stations led by 107.1 KLYY. “Modern Rock Y107” (92.7 WCBR and WBRO Kankakee simulcast from August until around November 1998 while they built KISS FM)
At some point, Charles Fernandez became CEO. His background was Spanish radio. Y107 LA became Viva 107.1 by the end of 1999. I believe that brand was recycled and put on their NYC Country stations.
103.1 WXXY/WYXX was their first station here. Had a Rhythmic Oldies format (Heart & Soul) with some 90s ACish stuff. It launched in 1997. 103.5 went Jammin’ Oldies in the fall of 1998. They tried to focus more on Motown after that. “FM103.1: Murphy In The Morning and The Sweet Sounss Of Motown” for a period before shifting back to using “Heart & Soul” They gave up in the summer of 1999. They flipped to 80s in August of that year. 92 KISS FM was doing fine.
Late 2000, ABC made a poor attempt at 80s on 94.7. They didn’t even bother. Viva 107.1 in LA was to be cloned on 103.1 in January 2001.
January 12th 2001, KISS 103.5 launched. They didn’t bother to compete or fight the C&D. Thus Energy was born.
They ran out of money and had to sell everything due to bad investments in 2003. The 107.1s in LA went to Entravison and stayed Spanish.
92.7-92.5 to SBS. Since Spanish is SBS’ business model, no way Energy would have continued. But it didn’t work out for them. Onda 92 was done a little over a year later.
103.1 in Highland Park was sold to Univision. They wanted to keep Viva. They took Viva and added 1200 WLXX as a simulcast until they were able to buy 93.5 WJTW a few months later.
A station doesn’t have to be performing poorly to be taken off the air. If the new owner (Like EMF, Univision, etc) has a specific business model, there is a 99% chance it will go to a format supporting that business model, which is what happened to every one of those stations after Big City Radio sold them.
They had some of the finest programmers, air talent and consultants in the industry and they did quite well as stations, but the company couldn’t stop making bad investments.
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