WGCI and V103 are heritage urban contemporary stations and won't be too affected with the new 104.3 Jams station. How would Power 92 or Soul 106.3 be affected? I think Soul is most vulerable due to their weak signal. I'm suprised they lasted this long.
104.3 Jams' core music of mid 1990s-early 2010s hip hop/R&B music is seen as too niche. If 104.3 eventually tweaks towards Urban AC, then there would 3 stations with that format (104.3, V103, Soul 106.3) V103 is a ratings powerhouse and is not going anywhere. Soul is most likely doomed and would be forced to change format if that happens.
If 103.4 eventually tweaks towards Rhythmic AC (adding 1970s/1980s R&B/Disco played on the original WBMX, early 1990s R&B/Rap, or even 1980s/1990s dance played on B96 back in the day) WCKG's weekend WBMX.com block will be in trouble. A Rhythmic version of the often-polarizing Jack-FM that 104.3 once had from 2005-2011? The playlist may be more broader playing R&B/Hip Hop/Rhythmic hits of the 70s to early 2010s, but fans of old school R&B music won't like hearing hip hop and vice versa.
So, what are the odds of the other Entercom-owned stations tweaking or changing their format?
WSCR (607 the Score) - safe
WBBM-AM/105.9 (news) - safe
B96 (top 40) - safe
US99 (country) - safe (rival 95.5 should change formats since Chicago doesn't need 2 country stations)
WXRT-FM (AAA) - probably safe
105.9 - probably keeps simcast of WBBM-AM
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