[ Post a Response | Chicagoland Radio And Media ]
Posted by Larz
on 11/5/2009, 12:32 am, in reply to "Re: October PPM Ratings -- 25-54 Demo Breakdowns"
You very well may be correct, Clay. In looking at the piles of papers I have in front of me, which come from a few different sources, 1/2 say the Drive came in a close 3rd place and 1/2 say it tied for 1st with Mix & V103. I mentally flipped a coin and went with what I did. This occurred in a couple of other places on some of the lists tonight, too. I think it depends on which software crunches Arbitron's data and how it differentiates close numbers. Let's just say it was a virtual three way tie for 1st place in the 25-54 numbers this month.
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